We are the doers. The leaders. The makers. The change-bringers. We are all different, uniting to solve the world's toughest challenges. Our teams are hungry to make history, acting with integrity to relentlessly improve people's lives. With every weld, every sale, and every code we write we keep the world in motion. It's time to stop dreaming about the future; let's build it together.

As a Digital Marketing specialist for the Pharmaceuticals Diagnostics (PDx) business of GEHC, you will use your strong digital marketing skills to develop and implement marketing communications collaterals, digital marketing campaigns and social media to create demand, foster market growth and position GE Healthcare as a leading brand.You will also participate in the implementation of region-specific marketing programmes supporting the UK Commercial organisation.Job Description

Essential Responsibilities :

• Localisation of content management (promo materials) and digital ecosystem localisation and adoption (website, CDX, Showpad). 
• Account based digital marketing Delivery of UK MedED programme and other key marketing programmes, reference centres, back up reporting.
• Responsible for all promo material for the region using GE Digital Platforms Veeva.
• Lead and develop UK pieces to support the commercial organisation.
• Monitor the SalesForce.com marketing libraries to ensure there are no expired materials available to the sales force, and that all approved material is available MonitorShowpad and ensure all pieces are uploaded and the ones already on the platform are valid.
• Create new promotional items, identified as needed by the sales force.

Qualifications/Requirements :

• Bachelor's Degree in Marketing, Digital Marketing, Communications or equivalent.
• Proven experience in Field/ Regional Marketing and/ or Digital Marketing including social media, digital campaign creation and management, contact / lead database management (segmentation and reporting).
• Experience working in a B2B environment, with a portfolio of successful examples from marketing collateral creation and promotion, digital launches, etc. .

Desired Characteristics :

• Problem solving, ability to exercise sound judgment and make decisions based on business, market, and customer trends. 
• Data analysis, reporting and business intelligence, emphasis on digital marketing analytics.
• Team oriented - ability to work with diverse, cross-functional teams, with sales force and customers.
• Flexibility, ability to change priorities quickly.

Relocation Assistance Provided: No